While browsing youtube videos I came across this one about food advertising techniques. Specifically, it follows the story of how one food stylist prepares a burger for a photo shoot. Now before you watch this video, let me tell you that it is pretty silly. Throughout the clip the woman with a nice 80's hairdo refers to the burger as a "him". She also calls it "the star of the show" and a "hunk". But, once you get past this part of it, I think that it is actually a fascinating video. She paints, pins, glues, and arranges the burger so that it looks perfect. Basically, the burger is no longer food but instead a craft project. I think that it is so interesting that the food that is marketed to us in pictures and on TV is not actually even edible. It is so ironic that this is what food marketing has become. So without further ado, here is the video: